“It’s because they were designed for the same owners, at the same time, and developed to fit in with the OMNI logo designed by my boss, Ted Burn. Wages says many people have asked him over the years why the two franchise logos have the same line weight, same clarity, same scale and same color. Everyone went to a lot of hockey games back then. “In some ways, the 1972 Hawks logo was eclipsed by the hullabaloo surrounding the Flames’ launch,” Wages remembers. The Flames launch campaign was entitled ”The Ice Age Has Come to Atlanta.” It was a monumental success, helping to sell 11,000 season tickets for the 14,000-seat OMNI Arena before the first season even began. “Straight out of design school, I was designing logos for two major league sports franchises. “You can imagine how I felt,” recalls Wages. When it came time to show the Hawks’ logo design, and later that of the Atlanta Flames, Putnam knew the logos were winners.” “He trusted us and so gave us free reign to find solutions. “Bill Putnam was CEO and GM of The OMNI Group,” said McDonald. McDonald & Little team, 1972: (L to R) Tom Little, Mike McDonald, Bob Wages, Ted Burn (seated). He asked Wages to design the teams’ logos. Ted Burn, the agency’s senior art director, “had a keen eye for talent and knew Bob Wages had an aptitude for logos,” recalls McDonald. The agency had been hired by a group of local investors (led by Tom Cousins, Charles Loudermilk, Paul Duke, Bobby Chambers and Dillard Munford) that owned the OMNI arena, the Atlanta Hawks and a new NHL franchise they’d soon name the Atlanta Flames. But it was the next assignment that would be a game changer for the young designer. On his first day at McDonald & Little, Bob Wages, an assistant art director, was assigned to a team to design layouts for an ad campaign promoting then-unknown Senate candidate Sam Nunn from Perry, Georgia. “He looked like a kid,” remembers agency cofounder Mike McDonald, 82, and still actively involved in marketing projects locally and globally. Now 62, Wages conceived the iconic image as a 24-year-old, just out of college and new to his first job at powerhouse McDonald & Little. When the Atlanta Hawks unveiled a revised version of the historic “Pac-Man” logo in Game Six of their playoff series against the Indiana Pacers, no one could have been happier than Bob Wages. and of New York’s Museum of Modern Art.Bob Wages with the 1972 logos he designed for the Atlanta Hawks and Atlanta Flames. It is part of the collection of the Smithsonian Institution in Washington, D.C. Pac-Man is one of the longest running video game franchises from the golden age of video arcade games. According to the Davie-Brown Index, Pac-Man has the highest brand awareness of any video game character among American consumers, recognized by 94 percent of them. The character has appeared in more than 30 officially licensed game spin-offs, as well as in numerous unauthorized clones and bootlegs. It is also one of the highest-grossing video games of all time, having generated more than $2.5 billion in quarters by the 1990s. Pac-Man is often credited with being a landmark in video game history, and is among the most famous arcade games of all time. Pac-Man succeeded by creating a new genre and appealing to both genders. The most visible minority were sports games that were mostly derivatives of Pong. When Pac-Man was released, the most popular arcade video games were space shooters, in particular Space Invaders and Asteroids. Upon its release, the game-and, subsequently, Pac-Man derivatives-became a social phenomenon that sold a bevy of merchandise and also inspired, among other things, an animated television series and a top-ten hit single. Immensely popular from its original release to the present day, Pac-Man is considered one of the classics of the medium, virtually synonymous with video games, and an icon of 1980s popular culture. Pac-Man is an arcade game developed by Namco and licensed for distribution in the United States by Midway, in October 1980 and first released in Japan on May 22, 1980. The current status of the logo is active, which means the logo is currently in use. EPS format, and open with Adobe Illustrator or Adobe PhotoShop or CorelDRAW. ![]() Browse to see more Pac-Man related vector logos. Pac-Man vector logo Pac-Man vector logo preview > Download Pac-Man logo vector free nowįree to download Pac-Man vector logo in.
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